NEW CUSTOMER PROMOTION: 90% OFF YOUR FIRST ORDER
Trusted by 1,020+ IUL agents
Agents from major IMOs like FFL, SFG, GFI, WFG, and HGI consistently purchase our IUL Leads.

200 Exclusive IUL Leads for Only $100.

The moment an IUL Lead responds to our ad, we message them your name, your phone number, and to expect your call about how IUL can help them. Our IUL Leads are truly exclusive.

Get 200 Exclusive IUL Leads For $100
It only takes 1 sale to be profitable.

What Our Customers Are Saying

★★★★★
"This program has exceeded all of my expectations."
Mason H.
Houston, TX
✓ Stripe Verified Purchaser
★★★★★
"I used to tell clients to call me when another agent reaches out, and I'd get those calls and have to fight all the time. Since using IUL.org, that hasn't happened once."
Kyla S.
Columbus, OH
✓ Stripe Verified Purchaser
★★★★★
"Signed up, leads were live a couple days later, and the first mailers went out the same day they came in. $2,500 a month in IUL sold the first week, just calling the openers."
Stephen O.
Charlotte, NC
✓ Stripe Verified Purchaser
★★★★★
"It's just so refreshing to find a lead partner who does what they say they're going to do, consistently. I can't recommend them enough and I look forward to growing with them."
Heather T.
Denver, CO
✓ Stripe Verified Purchaser
★★★★★
"It's made sales fun again. I actually look forward to picking up the phone."
Gavin M.
Nashville, TN
✓ Stripe Verified Purchaser
★★★★★
"If you try it, just know it's a slippery slope. That $100 turned into me spending thousands with IUL.org. It's all good though, the ROI with these guys is insane."
Ray K.
Phoenix, AZ
✓ Stripe Verified Purchaser
★★★★★
"Bought the 200 then all the upsells. The staff is absolutely incredible, just framing IUL as a term plus cash value made all the difference in my sales presentations."
Tyler R.
Tampa, FL
✓ Stripe Verified Purchaser
★★★★★
"I was paying [very well known CRM for Agents] $97 a month only to learn I got it included in the $100 per year. Surprised and delighted is an understatement."
Dana W.
Indianapolis, IN
✓ Stripe Verified Purchaser
★★★★★
"Just talking to their trainer I realized how much simpler I could make selling IULs, with the team they got it's no wonder everyone is recommending them."
Marcus B.
San Antonio, TX
✓ Stripe Verified Purchaser
★★★★★
"I kept going back and forth with another CRM but the ability to spend unlimited time 1 on 1 with Zoom setting everything up was incredible. The friendliest tech support I've ever encountered."
Lauren P.
Portland, OR
✓ Stripe Verified Purchaser
★★★★★
"Fourteen years in this business and not one time has a lead company pulled up Winflex and taught ME something about policy design. You have to sign up for the training."
Cody N.
Minneapolis, MN
✓ Stripe Verified Purchaser
★★★★★
"If I could recommend anything it's the CRM build out. Wow oh wow. Got a full recruiting system and IUL system humming along. The 1 on 1 attention is where it's at!!"
Jasmine A.
Atlanta, GA
✓ Stripe Verified Purchaser
★★★★★
"I was always an aged lead guy for the price so when I saw the 200 IUL Leads for $100 I thought it was B.S. I took the leap and never left LOL."
Derrick L.
Cleveland, OH
✓ Stripe Verified Purchaser
★★★★★
"If you're a manager like me who keeps getting asked about leads BUT you don't want to recommend something you haven't tried. Stop thinking and sign up! It's what my team was missing."
Sophia K.
Salt Lake City, UT
✓ Stripe Verified Purchaser
★★★★★
"I make all my agents sign up, there's no better value for a new agent than 200 Exclusive leads with a CRM. I even tell them to sign up for the training, absolutely world class."
Aaron T.
Baltimore, MD
✓ Stripe Verified Purchaser
★★★★★
"This is the best kept secret. I actually run my recruiting ads saying new agents can get 200 Exclusive Leads and a CRM for $100 just to have them buy from IUL.org. It works and agents love it!"
Megan F.
Boise, ID
✓ Stripe Verified Purchaser
★★★★★
"My team sold more IUL in their first thirty days with these leads than they did in the previous six months combined from other lead sources. If you have a team to scale, the volume is unmatched."
Wes M.
Tulsa, OK
✓ Stripe Verified Purchaser
★★★★★
"I had a problem where agents couldn't afford leads then I'd give them fresh leads I paid for from other vendors and they never called. With IUL.org there's no excuse, it's $100 and if you can't close 1 out of these, at this quality, you're not cut out to be an agent."
Priya S.
Sacramento, CA
✓ Stripe Verified Purchaser

Three Steps: We Generate. We Introduce. You Sell.

Not Aged. Not Shared. No Setup Required. No Ad Spend. No Contract. All we do is IUL Leads and we are the best at it.

Step 1 We Generate

Imagine Facebook ads, but no competition. That's the competitive advantage you get from working with us. We show ads to IUL prospects from the 78 million U.S. adults who don't use Facebook at all. No retargeting. No bad expectations from other agents.

We start by placing ads and finding the right people to consider an IUL: ages 20 to 62, who either own a home or are employed. It's a much better approach to make a qualified person interested than an interested person qualified, a process we've been perfecting for years.

Pew Research Center, "Americans' Social Media Use 2025" (Nov 2025): Only 71% of U.S. adults use Facebook.
Every IUL Lead includes:
TrustedForm certified. Written consent captured at opt-in.
Employed or homeowner. More likely to afford an IUL.
In your licensed states. Pick the states, we generate there.
Exclusive to you. Never resold to another agent.
See an example IUL Lead +
Full name
Nick D.
Phone (verified)
(813) 555-0131
Mailing address
••• Bayshore Blvd
Date of birth
04 / 1983
Age
42
Employment
Employed
Housing status
Homeowner
State
FL
Opt-in timestamp
1 second ago
Est. property value
~$2.65M
Est. household income
~$158K
Property value and household income not provided. Agents can research public records.
First leads inside 3 business days. Put directly into the CRM provided (included 1 year, $100/yr after).
Step 2 We Introduce

We introduce you immediately with a specific IUL topic that may fit their situation. The first email is a short introduction. The fortune is in the follow up, and you never have to lift a finger.

See what happens after the first email +

This is just the introduction. Think of it as direct mail, but digital. A new angle goes out every week after, all year. 45 reasons in rotation.

There are 45 reasons to buy an IUL: tax-free retirement, living benefits, estate planning, mortgage protection, college funding, business uses, long-term care, and more. Selling IUL for tax-free retirement alone is like selling an iPhone just for the email.

We track every open, click, and reply, so when they pick up, you already know exactly which angle hooked them.

We pass the mail cost to you at $0.0034 each, a third of a penny. We collect just $10 to cover months of weekly mailings.
Step 3 You Sell
Nick D. opened your email 14 seconds ago. We told him to expect your call.
"Hi Nick, this is [Your Name]. I see you opened my email, so I figured I'd put a voice to it and introduce myself."
We make closing the leads as simple as possible by providing a proven one-call-close IUL script most of our clients use.

We also offer live role plays, case design training and more resources to our customers.
Not a cold call. A warm follow-up. We give you the script for every conversation.

Every other lead company sells you a phone number. We give you the reason to call.

Run your own numbers
Drag the sliders, then sign up below.
200 IUL Leads
× 10% contact rate
20 Great IUL Conversations
× 5% close rate on conversations
1 New IUL Sales
= 0.5% net close rate leads to sales
× $1,200 average commission per sale
Is it worth the $100 investment to potentially make…
$1,200 In Total Commissions
THIS IS AN ILLUSTRATIVE TOOL ONLY. Results not typical. Read full disclosure ↓
You set the assumptions by moving the sliders, and the numbers shown are scenarios, not predictions or guarantees. Contact rates, close rates, and commissions vary widely by carrier, product, premium, case, market, skill, and effort. Past performance does not guarantee future results. Nothing here is a promise of income, sales, or typical earnings. Most agents do not produce the highest scenarios this calculator can display. Your outcome depends on you and how consistently you work the leads. Not legal, financial, tax, or insurance advice.
Get 200 Exclusive IUL Leads For $100

A Few Detailed Case Studies From Our 1,020+ Agents.

Three different agents. Three different IMOs. The same 200 leads. Three unique stories. One system.

★★★★★
"Higher ROI than any lead vendor I've used."
"I have used so many lead vendors over the years. To get high intent leads, you're spending a lot of money. Or you can not spend a lot of money and get the 'I never filled this thing out' kind of lead. For ROI and contact rates, I haven't had anybody I've had better success with."
Brian J.
Southern Missouri
Symmetry ✓ Stripe Verified Full case study
Full detailed case study at: iul.org/case-study2
★★★★★
"The slowest method turned out to be the highest paying."
"I don't cold call. I don't chase. I wait for the lead to reply to one of the education emails, and when they do, the close rate is the highest I've ever seen on any lead source. The slowest method on the platform turned out to be the highest paying."
Mateo S.
Naples, Florida
Family First Life ✓ Stripe Verified Full case study
Full detailed case study at: iul.org/case-study3
★★★★★
"The most fun I've ever had selling IUL."
"It doesn't feel like chasing people anymore. It's the most fun I've ever had selling IUL. And my team has had similar results."
Rich G.
San Diego, California
Team Alpha ✓ Stripe Verified Full case study
Full detailed case study at: iul.org/case-study1

Testimonials are from real, verified customers. Individual results vary and are not typical.

The Lowest Cost For An Exclusive IUL Lead, Anywhere.

Every other way to get IUL leads costs more, gives up exclusivity, or sells the same name to several agents at once. Here is what the alternatives run.

  • Aged leads: $6 per lead. Months old, already called by every agent who bought the list before you, recycled across the same buyers again and again.Source: store.AgedLeadStore.com
  • Facebook leads: $50 per lead. Generated from the same saturated Facebook ad auction we don't compete in, then often retargeted by Facebook to multiple agents purchasing leads.Source: Industry pricing
  • Traditional direct mail: $8,112 a year in postage alone to mail 200 prospects weekly. Same idea as us, none of the data, none of the tracking, none of the consent.Source: USPS First-Class postage
IUL.org: $0.50 per lead on your first order, $5 after. Exclusive to one agent. Email under your name fires the moment they opt in. Nothing to build, nothing to share, no retainer.

We Include Everything You Need For $100

Add it up. Each one alone is worth more than you pay.

200 Exclusive IUL LeadsYour choice of states. $5 each after this first order.
$1,000
The CRMComparable CRMs run $100/month. Yours is included one year, then $100/year.
$1,200
Digital Direct Mail SystemFirst email fires the moment they opt in. New angle every week after, 45 in rotation.
$200
Proven IUL Call ScriptsThe opener, the objection handlers, the close.
$100
Total Value
$2,500
Today
$100
First order only. This price will not come back.
Get 200 Exclusive IUL Leads For $100
$2,500 of value. $100 today. First order only.

Questions Before You Get Started

$100? What's the catch, and what do I actually get?
Discounted first-order pricing is normal everywhere: gyms, restaurants, software all let you try before you commit. Most lead sellers will not, because they know their leads cannot survive the test. We hand you ours at $0.50 because we know they will.
How fast do leads start coming in?
Inside 3 business days of signing up, your custom IUL campaign is live and leads start landing in your dashboard the moment they opt in.
What does it cost after the first order?
After your first order, exclusive IUL leads are $5 each and the mailings are $0.0034 each, full CRM pricing at iul.org/usage.
Do I have to set any of this up myself?
No. It's installed and activated for you, ready to run on day one.
Are the IUL leads TCPA compliant?
Each IUL lead includes written consent and a TrustedForm certificate documenting the opt-in, captured the moment they sign up. You remain responsible for the federal and state outreach rules that apply to you.

Let's grow your business together.

200 exclusive IUL leads for $100. We've built this to be a long-term lead partner, not a one-time test. Try us once, let us earn your business for years.

Get 200 Exclusive IUL Leads For $100
Activated for you. Leads inside 3 business days.
Results vary. Testimonials are real but individual. This is a lead and marketing program; your results depend on your effort. Not legal, financial, or tax advice.
IUL.org is operated by Media Holding Group, LLC, 8 The Green Ste A, Dover, DE 19901. Not an insurance carrier, agency, or financial advisor. Questions: (332) 333-3485.
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